Google adds handy playable podcasts to search results

first_img Apple Post a comment Aug 31 • Best places to sell your used electronics in 2019 Google is making it easier to search for podcasts. Joan Cros/NurPhoto via Getty Images Google’s rolling out the ability to play podcasts from our search results just days after announcing it during the I/O developer conference.Searching for a podcast brings up the latest trio of episodes and lets you play them instantly from the Google Podcasts web player on desktop or mobile. It uses the same mechanics as the Android app that came out last year, and syncs across multiple devices if you’re signed in to your Google account. The app isn’t out on iOS, but you can still use the features on an Apple device’s web browser, as highlighted by 9to5Google.The functionality works across both desktop and mobile. It’s especially useful on iOS where a dedicated Google Podcasts app is yet to be released, as 9to5Google notes. Aug 31 • iPhone 11, Apple Watch 5 and more: The final rumors Tags reading • Google adds handy playable podcasts to search results Share your voice Now playing: Watch this: Zack Reneau-Wedeen, Google Podcasts’ head of product, tweeted a demonstration of the new functionality on Thursday.In March, the BBC removed its podcasts from Google’s app after concluding that the search giant’s policy of directing people looking for BBC podcasts to its own app “reduces people’s choice.”First published at 5:19 a.m. PT.Updated at 5:50 a.m. PT: Adds more detail. 1:50center_img Aug 31 • Your phone screen is gross. Here’s how to clean it Aug 31 • iPhone XR vs. iPhone 8 Plus: Which iPhone should you buy? 5 tips for the new Google Podcasts app 0 Google Apple Rolling out this week you’ll be able to search for and play podcasts directly in Google Search across Android, iOS, and desktop browsers, a step toward making audio a first-class citizen across Google. pic.twitter.com/29ohC7W9z8— Zack Reneau-Wedeen (@ZackRW) May 9, 2019 Internet Services See All •last_img read more

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The Grinch Again Tops Studios TV Ad Spending

first_imgImpressions: 402,251,016Attention Score: 90.76Attention Index: 82National Airings: 980Networks: 38Most Spend On: CBS, ABCCreative Versions: 30Est. Lifetime TV Spend: $20.03MStudio: Paramount PicturesStarted Airing: 09/05/18 Impressions: 552,738,157Attention Score: 91.76Attention Index: 91National Airings: 1,831Networks: 48Most Spend On: NBC, ABCCreative Versions: 72Est. Lifetime TV Spend: $32.26MStudio: Universal PicturesStarted Airing: 09/12/18 $5.19M – Green Book $6.95M – Instant Family Impressions: 265,122,471Attention Score: 90.89Attention Index: 83National Airings: 518Networks: 28Most Spend On: FOX, NBCCreative Versions: 11Est. Lifetime TV Spend: $13.33MStudio: LionsgateStarted Airing: 10/26/18 $6.63M – Robin Hood 1 Movie titles with a minimum spend of $100,000 for airings detected between 11/05/2018 and 11/11/2018.* TV Impressions – Total TV ad impressions delivered for the brand or spot.* Attention Score – Measures the propensity of consumers to interrupt an ad play on TV. The higher the score, the more complete views. Actions that interrupt an ad play include changing the channel, pulling up the guide, fast-forwarding or turning off the TV.* Attention Index – Represents the Attention of a specific creative or program placement vs the average. The average is represented by a score of 100, and the total index range is from 0 through 200. For example, an attention index of 125 means that there are 25% fewer interrupted ad plays compared to the average.Variety has partnered with iSpot.tv, the real-time TV ad measurement company with attention analytics from more than eight million smart TVs, to bring you this weekly look at what studios are spending to market their movies on TV. Learn more about the iSpot.tv platform and methodology. Top Movie Commercials by Weekly TV SpendData provided by iSpot.tv TV ad placements for Lionsgate’s “Robin Hood” (EMV: $6.63 million), Warner Bros.’ “Creed II” ($5.41 million) and Universal’s “Green Book” ($5.19 million) round out the chart. Notably, “Green Book” has the best iSpot Attention Index (144) in the ranking, getting 44% fewer interruptions than the average movie ad (interruptions include changing the channel, pulling up the guide, fast-forwarding or turning off the TV).center_img Popular on Variety Impressions: 288,710,993Attention Score: 95.64Attention Index: 142National Airings: 792Networks: 39Most Spend On: NBC, CBSCreative Versions: 13Est. Lifetime TV Spend: $11.25MStudio: Warner Bros.Started Airing: 10/16/18 $5.41M – Creed II Impressions: 356,600,670Attention Score: 95.75Attention Index: 144National Airings: 827Networks: 36Most Spend On: CBS, NBCCreative Versions: 8Est. Lifetime TV Spend: $16.27MStudio: Universal PicturesStarted Airing: 09/25/18 In this week’s edition of the Variety Movie Commercial Tracker, powered by the TV advertising attention analytics company iSpot.tv, Universal Pictures claims the top spot in spending for the second week in a row with “The Grinch.”Ads placed for the remake of the Christmas classic had an estimated media value of $7.17 million through Sunday for 1,831 national ad airings on 48 networks. (Spend figures are based on estimates generated from Nov. 5-11. Estimates may be updated after the chart is posted as new information becomes available.) Universal prioritized spend across networks including NBC, ABC and USA Network, and during programming such as NFL Football, The Voice and Law & Order: Special Victims Unit.Just behind “The Grinch” in second place: Paramount Pictures’ “Instant Family,” which saw 980 national ad airings across 38 networks, with an estimated media value of $6.95 million. $7.17M – The Grinch ×Actors Reveal Their Favorite Disney PrincessesSeveral actors, like Daisy Ridley, Awkwafina, Jeff Goldblum and Gina Rodriguez, reveal their favorite Disney princesses. Rapunzel, Mulan, Ariel,Tiana, Sleeping Beauty and Jasmine all got some love from the Disney stars.More VideosVolume 0%Press shift question mark to access a list of keyboard shortcutsKeyboard Shortcutsplay/pauseincrease volumedecrease volumeseek forwardsseek backwardstoggle captionstoggle fullscreenmute/unmuteseek to %SPACE↑↓→←cfm0-9Next UpJennifer Lopez Shares How She Became a Mogul04:350.5x1x1.25×1.5x2xLive00:0002:1502:15last_img read more

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Mamata to lay foundation stone of Silicon Valley today

first_imgKolkata: Chief Minister Mamata Banerjee will lay the foundation stone of her government’s flagship project ‘Silicon Valley’ on Monday. The Housing and Infrastructure Development Corporation has already earmarked 100 acres of urban land at Action Area II beside the Biswa Bangla Sarani near Eco Park for the project, which will be attracting top IT players across the country.”Bengal is poised to take a lead when it comes to embracing emerging technologies like Blockchain, Fintech, Internet of Things (IoT), Embedded Technology, Artificial Intelligence, etc. The Silicon Valley, with its plug and play infrastructure, will encourage the IT firms associated with these technologies to take up space,” a senior official of the state Information Technology (IT) department said. Also Read – Rain batters Kolkata, cripples normal lifeBanerjee is expected to announce the IT department’s work schedule and plan of action for the Silicon Valley project on Monday. As per plans there will be green building offices and tier 4 cloud based data centre in the hub.According to sources, the IT department is working on a plan to provide co-working spaces in the proposed Silicon Valley project. “The concept of co-working is gaining momentum in the country. Quality innovation requires an environment of working in a community. So, we are trying to create facilities for co-working in Silicon Valley,” said an official of the IT department. Also Read – Speeding Jaguar crashes into Mercedes car in Kolkata, 2 pedestrians killedThe department is trying to develop the concept of offering infrastructure as a service in the proposed Silicon Valley hub. “We want people to come to this place and use the plug and play infrastructure on a weekly/monthly/yearly rental basis,” he added.The IT department, for the last few months, has been holding knowledge-sharing workshops every month at the Biswa Bangla Convention Centre in New Town, related to emerging technologies. Experts from all parts of the country and even from the world are speaking and sharing their experiences on the advantages of these new age technologies. “Our vision is to move towards a decentralised and transparent ecosystem, where the government and every industry will be able to leverage benefits of these emerging technologies. We are laying a lot of emphasis on awareness and training of the people working in this sector, as well as for the future generation,” the official maintained.On January 31, Banerjee had announced her government’s decision to set up the Silicon Valley hub. She had said that the idea was discussed in the Bengal Global Business Summit (BGBS), which was held on January 16 and 17 at the Biswa Bangla Convention Centre.last_img read more

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Weighing Design and Function When Building Your App

first_img This story originally appeared on Bizness Apps 5 min read These days, app makers must contend not only with well funded giants in the mobile space, but with the endless amount of new competition entering the scene as app store growth accelerates. Once a better version of your app gains popularity, yours is likely getting the axe — especially when the daunting “Storage Almost Full” message appears. To avoid the chopping block but not waste precious resources, you have to prioritize. So, which matters more: design or function?Computer, tablet, and smartphone users tend to be both decisive and loyal. For years, we’ve seen the same major brands go head-to-head, but this point buyers have generally chosen their camp. Try to sell a longtime iPhone user on an Android (or vice versa) and you’ll find yourself wrapped up in an endless debate over features, UI, customization, battery life, security, the color of the message bubbles…When it comes to apps, the market is endless and users are far less forgiving, especially when installing is free and uninstalling is simple. Once dominated by professional designers, the app industry is now accessible to anyone with a computer and some time on their hands through DIY app builders like Bizness Apps. So with such a high degree of market saturation, how can you entice users to download and keep your app installed for the long-run, especially when gaining loyalty is much harder?Function Breeds LoyaltyWhen a new user launches an app, they form an opinion immediately. Is it easy to use? Is it visually appealing? Does it perform all the functions I need it to? The average user doesn’t want to spend more than 10 minutes figuring out how to use an app and there’s no barrier to uninstalling which makes user experience of chief importance in retention. Recent findings by TechCrunch suggest average users spend 85 percent of their smartphone time on native applications, and 84 percent is devoted to just five apps total. Each user’s “fave five” will vary considerably, of course, but the apps with the highest usage fall under the categories of social media, gaming, and instant messaging.Mobile apps can edge beyond the competition by doing one thing — and doing it well. Consider e-commerce; since mobile websites often facilitate easy purchasing, mobile apps need even simpler checkout processes to be attractive to the average user. That means reducing the number of clicks to the purchase page, storing account info, and generally providing a much more personalized experience. If a user has installed a retail app, they’re likely looking for deals and an improved purchasing process. The app needs to check those boxes to stay on the home screen.Design Closes the DealFellow designers and mobile experts are sold on apps for entirely different reasons. Many industry buffs are most impressed by an app’s ability to draw on the device’s existing features, improving or applying them in new ways. For example, camera apps that optimize flash and size often top the design charts. Gaming apps are still popular in this demographic too, but generally for their innovative design and graphics. And though the general public tends to discount design in favor of the function-packed these days, the nuance of design is very much alive.Remember the message bubble thing above? It may seem silly that the background color of a text message would merit a reaction (and an emotional one, at that), but I can’t tell you how many iPhone users have expressed actual hatred for the green bubble that appears when they text non-iOS users. The message bubble defaults to blue when you’re texting another iOS user — a genius little trick on Apple’s part that glorifies its own. When applied to mobile apps, this psychology suggests that design holds the power of long-term influence. Users may be drawn in and initially held by an app’s function, but design can lock them in as they gradually develop a UI preference that they can’t imagine swapping out for something new.What This Means for YouAverage users want instant gratification and answers to their specific needs, but craftsmanship and visual innovation have more subtle capabilities in user retention. If you’re operating on a slim budget or a time crunch, your top priority should be perfecting function. Give users a reason to download and a reason to come back, and you’ll make a bigger dent than you would with an app facelift. But if you can devote more energy to your mobile app, don’t overlook the potential small design changes have to radically improve user experience. With three million apps and counting, there’s something out there for everyone, but you can’t beat a good first impression. April 5, 2016 Free Webinar | Sept. 9: The Entrepreneur’s Playbook for Going Global Growing a business sometimes requires thinking outside the box. Register Now »last_img read more

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